September 23, 2017recruiting

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Electronic Patient Outreach

Online Ads For Clinical Sites

August 19, 2011

One way to view the media landscape in 2011 is as a society-wide clinical trial for attention-deficit disorder in which 90 percent of the U.S. population has voluntarily enrolled. Working, walking, driving, shopping, eating, riding bikes, at the movies, attending to bathroom functions—most Americans keep one or both eyes and ears glued to small electronic screens. Such tiny devices offer deliciously addictive electrons of one type or another, and there is no going back to the pre-electronic world. Does all this affect clinical trials? Yes. For some demographic groups, traditional or legacy ad formats are obsolete as some households trim cable TV costs from their tightening budgets. The standard newspaper ad or a radio spot will never reach a broad swath of the public, especially in younger populations and urban locations. But for all the initial appearance of simplicity of sites such as Facebook, Twitter and their kindred dot-com time wasters,…more...

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The Digital Divide

When Sites Stumble, Soar

June 22, 2011

When it comes to finding patients, the clinical site universe is starkly partitioned. Perhaps one clinical site in twenty is superb, reaching difficult patient recruitment goals. Such sites make industry-sponsored research…more...

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Pfizer's Web Experiment

No Site? No PI? No Problem

April 05, 2011

It was a routine IND meeting at the FDA. Just a few low-level agency staffers were expected to attend. Instead, some of the FDA's most prominent, senior scientific and enforcement leaders…more...

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High Throughput Screening

Kiosks For Urban Recruitment

July 23, 2010

The recruitment of minority patients is hard under any circumstances. But finding research subjects for conditions with a social stigma is especially difficult. Barbara Gladson is director of the biopharma educational…more...

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Pfizer Supplier

Kforce On CRA Retention

July 09, 2010

Large life science companies have fired untold tens of thousands of employees during every year of the ongoing downturn—a period of both financial chaos and pharmaceutical mega-mergers. Here's one estimate, and another. Yesterday, having digested Schering Plough, Merck announced it would terminate 15,000 people and close eight research locations. Which doesn't mean the research industry is devoid…more...

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Site Profile

Veterans-Centric Research

May 24, 2010

Within the sprawling Loma Linda Veterans Healthcare System in Redlands, California, sits the non-profit research arm Loma Linda Veterans Association for Research and Education , and in a corner of its 54,000 square foot space in the hospital, there sits the small Clinical Research Group, hard at work on Phase III and IV projects. The 12-person team…more...

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Ethics Study

Rewarding for Recruitment

May 10, 2010

In watching respiratory therapists recruit for two studies under way in her departments at both Mount Sinai Hospital and SickKids Hospital in Toronto, neonatologist Sharon Unger thought she saw a trend. It appeared that respiratory therapists were talking to far more parents about entering their infants into the large, multi-center trial that rewarded recruiters for successfully enrolling…more...

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A Biotech Base

BBK: New Los Angeles Office

March 26, 2010

Last month, BBK Worldwide, a technology-savvy patient recruitment firm, opened a new office in Los Angeles to complement headquarters in Boston and satellite locations in London, Prague and Osaka. Biotechnology companies of all sizes, in Los Angeles and San Diego, were the draw for the new location. But for Bonnie Brescia, a founding principal of the company,…more...

PI Investors

Jacksonville Site

The best way to keep principal investigators passionate about a commercial research site? Ownership.

New Perspective

IAPO Seeks Patient Input

A nonprofit consortium wants research subjects involved in trials while they are being designed.

Tech Overload At Sites

Sanofi’s Relationship Overhaul

An update on how Sanofi-Aventis is managing to stay close to sites.

KMR Data Offering

More Detailed Site Metrics

Learning more about sites could support better trial planning, says KMR Group.

Room For Improvement

India’s Clinical Infrastructure

Growth is outstripping electrical, medical and staffing capacity in this hot market for clinical trials. That imposes extra costs.

Bigger Pictures

3 WorldCare Hires

Acusphere’s loss is WorldCare’s gain, as three new executives sign on.

Deep Listening

Patient Recruitment Poetics

BBK Worldwide discusses how to find patients for the most problematic trials.


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