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July 25, 2008
Goal: Improve Investigator Ties
Wyeth’s Site Initiative
Sponsors are abuzz about site relationship management (SRM). In the first installment of our series, Wyeth describes its efforts to become the sponsor of choice.
Wyeth: ‘We’ve Crossed Over’
Adapting EDC To The Future
What will EDC have to do in the future? Support adaptive designs, Wyeth predicts.
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There’s no doubt about it. Site relationship management (SRM) has taken big pharma—and big biotech, for that matter—by storm in the last year. Where there are large, bureaucratic companies developing drugs, there are new SRM initiatives. And conferences on it…
Wyeth has been talking about the redesign of its approach and philosophy to clinical trials for years. As many readers know, the company restructured its drug discovery effort, and then tackled clinical—with some help from Accenture, which took over key…
